Communication
Employer Branding
We help companies to communicate their strengths in the field of recruitment to secure the best talent in the market. We develop employer brand propositions and communicate them through digital and print media.
Case Study:
Taylor Wessing Careers
Events
An event offers the opportunity to engage the audience with the brand on multiple levels: through visuals, sounds, taste (catering) and activities (entertainment etc). As people are directly involved, they tend to be more engaged and receptive to a brand message or call to action.
Case Studies:
Audi, Allianz Environmental Foundation
Naming
The name of a company, product or service is vital for the overall experience a customer has of a brand. It needs to evoke the right associations with target audiences and markets, to work internationally and across different cultures without infringing third party rights. Finding an appropriate URL is part of this important naming exercise.
Examples:
Smava, Mondato, BeeWire